Friday, July 02, 2010

Mimosas and Caviar for breakfast

La Prairie hosted quite an event for beauty editors to check out their fall products.

Superficial jobs, superficial industry. But so much to learn from them.

La Prairie, and everyone in this industry, understands how to deliver the personal touch and how it affects branding. They obviously excel at it.

This is experiential marketing at its best -- nice job La Prairie.