"Phat" once meant cool.   It didn't mean fat at all.

"Phit" was coined by a client of mine who taught middle school students.  I  thought it was clever and worth keeping.

Being Phit allows you to think about indulging occassionally and being healthy.

American women will at some point step onto a slippery slope toward endless empty calories and stretchy pants.

Others are genetically pencil thin, or gym-rats who work out two hours per day (I was the latter in my 20's and 30's).

Phit seems to be a good word that describe those of us who want to be healthy, but have full lives. 

Phit is about living wellness and living well.